What does OBT Live do?
OBT Live specializes in LivOps, helping brands in media, sport, retail, and leisure deliver personalized real-time experiences through a combination of Engage AI, LiveOps, and a human-led service layer.
How much did they raise?
The company raised £2.25m in Series A funding, with the round led by NPIF II – Praetura Equity Finance and a valuation above £10m.
What are their plans for the money?
OBT Live plans to use the funds to expand its UK team, further develop its product offerings, and accelerate market penetration, which could significantly enhance its ability to deliver dynamic, personalized online experiences.
What have they achieved so far?
The company has already achieved success by developing a robust platform that uses challenges, rewards, and interactive features to keep users engaged and ensure maximum impact for its customers.
